Host : Can I get your audio programs through a local book store?
David : For the most part no. Right now we're working with someone on a CD-ROM which I guess people might be able to buy at a local store, but that doesn't apply to our audio tapes, at least for now.
We sometimes work with other distributors, but I want to keep our prices as low as possible. That means we almost have to sell our products directly through low-cost leads generated through our web site.
Host : Tell us a little more about your web site.
David : Sure. I'd like our site, www.luhman.org, to be the focal point for communicating with our clients. The site's a great 24 hour interactive repository of information and online software that complements the information on our audio programs.
Host : Don't you have a Members Area on your web site?
David : Right. We want everyone to enjoy financial success, so we give away lots of information on our site to everyone, free of charge. So even if you're starting from scratch, and have trouble justifying the purchase of our audio programs, you can still get some good information and online software from our site.
But we like to save something extra for those clients who've bought our programs. That's reserved for our password-enabled Members Area on our site.